Analysis of the results

After the making of your campaign, the whole following key elements will be studied :

- number of subscription cancelled
- number of messages read
- number of clicks made
- changes

This analysis will allow to understand the results of a campaign and to establish some comparison elements for other operations. We will identify the points that have to evoluate :

- the object of the message
- the content of the message
- the target of the message
- the bargain
- the date of the campaign